Terms of Service

Effective: 1 March 2026 · Last updated: 30 March 2026

1. Service description

Briefed Intelligence Pty Ltd (ABN: to be confirmed) ("Briefed", "we", "us", "our") provides automated business intelligence briefings for hospitality venues. Our services include subscription-based intelligence briefings delivered via email and SMS across multiple cadences: daily, weekly, monthly, quarterly, and annual. We also offer one-off Exit Valuation reports.

By using our services (the "Service"), you ("you", "your") agree to these Terms of Service ("Terms"). If you do not agree, do not use our services.

2. AI-generated content

Briefed uses artificial intelligence, including large language models, to generate coaching narratives, pattern analysis, predictions, and operational recommendations within your briefings. While our AI systems are trained on hospitality-specific frameworks and validated against real venue data, AI-generated content may occasionally contain errors, incomplete analysis, or recommendations that do not account for circumstances unique to your venue.

You should treat AI-generated content as a starting point for decision-making, not as a definitive answer. We continuously improve our AI systems, but we do not guarantee that AI-generated content will be accurate, complete, or suitable for your specific situation.

3. What this is not

Briefed is a business intelligence tool. It is not a substitute for professional advice. Specifically:

Our briefings do not constitute financial advice. We are not licensed financial advisors. Consult a qualified accountant or financial advisor before making financial decisions based on our reports.
Our briefings do not constitute legal advice. Consult a solicitor for legal matters, including employment law, lease agreements, and regulatory compliance.
Our briefings do not constitute tax advice. Consult a registered tax agent for tax planning, BAS, and GST matters.
Our briefings do not constitute health and safety advice. Consult qualified professionals for food safety, workplace health and safety, and liquor licensing compliance.

4. Subscriptions and billing

Intelligence subscriptions are billed monthly. There are no lock-in contracts. You can cancel at any time.

Start - $79/month. Daily flash briefings, weekly deep dive, core integrations.
Pro - $149/month. Everything in Start, plus marketing intelligence, monthly strategic review, and full integration suite.
Premium - $299/month. Everything in Pro, plus quarterly deep dives, fleet comparison, and priority support.

All prices are in Australian dollars (AUD) and include GST. All payments are processed securely by Stripe. We accept major credit and debit cards.

Subscription payments are charged monthly on your billing date. We reserve the right to adjust pricing with 30 days written notice. Price changes will not affect your current billing period.

5. Exit Valuation terms

Exit Valuation reports are one-off purchases, not subscriptions. Two tiers are available:

Deep Audit - $797. Full financial analysis, EBITDA normalisation, market multiples, and a comprehensive valuation report. Delivered within 48 hours.
Accountant-Certified - $1,497. Everything in the Deep Audit, plus review and certification by a qualified Australian accountant. Delivered within 48 hours (certification may take an additional 5 business days).

Important disclaimers:

Exit Valuation reports are not certified business appraisals (except the Accountant-Certified tier, which includes accountant review).
Reports do not constitute financial advice.
Reports are not a substitute for independent advice from a business broker, accountant, or solicitor.
Valuations are estimates based on the data provided and standard Australian hospitality industry multiples.

6. Free trial

New subscribers receive a 30-day free trial on the full Pro tier. No credit card is required to start the trial.

At the end of the trial period, you will be notified via email before any charges are applied. If you choose to continue, your subscription will begin at the plan you select. If you do not wish to continue, simply do not add payment details and your trial will end with no charge.

7. See Something New guarantee

We guarantee that within your first 30 days, your Briefed briefings will surface at least one insight you did not already know about your venue. If they do not, contact us at hello@briefedhq.au and we will refund your first month in full.

Exit Valuations - if your report does not deliver a clear valuation range and actionable next steps, you are entitled to a full refund within 14 days of delivery. Contact us at hello@briefedhq.au to request a refund.
Subscriptions - you can cancel your subscription at any time. Cancellation takes effect at the end of your current billing period. We do not offer refunds for partial months.

8. Acceptable use

You agree to use the Service only for lawful purposes and in accordance with these Terms. You must not:

Use the Service for any unlawful or fraudulent purpose.
Attempt to gain unauthorised access to any part of the Service, other accounts, or systems connected to the Service.
Use automated tools to scrape, crawl, or extract data from the Service beyond what is provided through your account.
Interfere with or disrupt the Service or the servers and networks that support it.
Resell, redistribute, or white-label access to the Service without our written consent.

9. Data ownership and rights

This section explains who owns what. We have tried to make it as clear as possible.

"Your Data" means the raw data from your connected platforms, including POS transactions, roster and staffing data, accounting records, booking data, and customer review data. Your Data belongs to you. We access it under licence from you to provide the Service.

"Derived Intelligence" means the computed metrics, benchmarks, coaching narratives, predictions, pattern analysis, and intelligence that Briefed generates from Your Data. Derived Intelligence is created by Briefed's proprietary algorithms and AI systems.

You grant Briefed a non-exclusive, worldwide licence to access, process, and analyse Your Data for the purpose of providing the Service and improving our intelligence algorithms.
Briefed may use anonymised, aggregated data (with all venue-identifying information removed) to create industry benchmarks, improve algorithms, and enhance the Service for all customers. No individual venue can be identified from aggregated data.
Upon termination, your data access is revoked and any cached copies of Your Data are deleted within 90 days. Anonymised, aggregated data that has already been incorporated into benchmarks is retained.
Briefed retains all intellectual property rights in the methodology, algorithms, AI models, coaching frameworks, report templates, design system, and the Service itself.
Your briefings are yours to use, share with your team, accountant, advisors, or potential buyers. You may not resell, redistribute, or white-label Briefed briefings.

10. Data processing

By connecting your platforms, you authorise Briefed to access and process data from those platforms for the purpose of generating your intelligence briefings.

You warrant that you have the authority to share this data with Briefed, including any employee data (staff names, hours, wages) from rostering and POS systems.
You are responsible for informing your staff that their data will be processed by Briefed. We provide a template notification for this purpose.
Briefed processes data in accordance with the Australian Privacy Act 1988 and the Australian Privacy Principles. See our Privacy Policy for full details.
Data is processed using sub-processors located in Australia, the United States, and the European Union. See our Privacy Policy for the complete list of sub-processors.

11. Staff data

The Service processes personal information about your venue staff, including names, hours worked, wage costs, and performance metrics derived from POS data.

You acknowledge that you are the employer and that the employee records exemption under section 7B(3) of the Privacy Act 1988 does not extend to Briefed as a third-party processor.
You must inform your staff that their data is being shared with and processed by Briefed. We recommend using the employee notification template available at briefedhq.au/staff-notice.
Staff members may contact Briefed directly at hello@briefedhq.au to request access to or correction of their personal information held by us.

12. Cross-venue benchmarking

Briefed creates anonymised, aggregated benchmarks across all customer venues. This means your venue's performance data contributes to industry averages that help all customers understand where they stand.

Anonymisation process: venue names are stripped, absolute values are bucketed into ranges, and patterns require confirmation across two or more venues before inclusion. No individual venue can be identified from benchmark data.
You may opt out of cross-venue benchmarking by notifying us in writing at hello@briefedhq.au. Opting out means your briefings will use published industry benchmarks instead of Briefed's live network benchmarks.

13. Platform connections

To deliver our service, we access your venue data through POS systems, accounting software, rostering platforms, booking systems, review platforms, and other connected services via OAuth authorisation or API keys that you provide.

You can revoke access to any connected integration at any time through your integration provider's settings, through the Briefed portal, or by contacting us.
If you disconnect a data source, briefings that rely on that data will be adjusted or paused. We will notify you of any impact to your briefings.
We do not store your platform credentials. OAuth tokens are encrypted and used solely to pull data for your briefings.

14. Data security

We encrypt OAuth tokens using AES-256-GCM at rest.
All data transfers between your platforms and Briefed use TLS encryption.
Customer data is logically isolated. No customer can access another customer's data.
We maintain a Data Breach Response Plan. In the event of a data breach involving your personal information, we will notify you and the OAIC as required under the Notifiable Data Breaches scheme.

15. Data breach notification

If we become aware of a data breach that is likely to result in serious harm to any individual whose personal information is involved, we will:

Notify you within 72 hours of becoming aware of the breach.
Notify the Office of the Australian Information Commissioner (OAIC) as required under the Notifiable Data Breaches scheme.
Take reasonable steps to contain the breach and mitigate harm.
Provide you with information about the nature of the breach, the types of information involved, and recommended steps you should take.

16. Data accuracy

Our briefings are generated from the data you provide and the integrations you connect. The accuracy of our analysis depends on the quality and completeness of your data.

We benchmark against Australian hospitality industry standards, but cannot guarantee that benchmarks are representative of every individual venue or market.
Revenue projections, staffing recommendations, and operational insights are indicative only and should not be relied upon as the sole basis for business decisions.
We use multi-layer data validation, including automated accuracy checks, cross-source verification, and anomaly detection. Despite this, errors may occur.
We continuously improve our methodology, but past report accuracy does not guarantee future accuracy.

17. Intellectual property

Your briefings are yours. You own the briefings generated from your data and may use them for any lawful business purpose, including sharing with your team, brokers, accountants, advisors, and potential buyers.
Our methodology is ours. The Briefed Intelligence platform, methodology, templates, algorithms, and branding remain the intellectual property of Briefed Intelligence Pty Ltd. You may not reproduce, reverse-engineer, or redistribute our methodology or platform.
For clarity, the coaching frameworks, intelligence methodologies, benchmark calculations, and narrative generation techniques used in your briefings are the intellectual property of Briefed, even when applied to your specific data.
You may not resell, redistribute, or white-label Briefed briefings or any Derived Intelligence without our prior written consent.

18. Confidentiality

We treat your venue data and briefings as confidential. We will not share your data with competitors, other customers, or third parties except as described in these Terms and our Privacy Policy.

Anonymised, aggregated data used for benchmarking (as described in section 12) is not considered confidential information, as no individual venue can be identified.

19. Termination

You may cancel your subscription at any time. Cancellation takes effect at the end of your current billing period.
We may suspend or terminate your access to the Service if you breach these Terms, fail to pay, or use the Service in a way that harms other customers or the platform.
On termination, your access to the Service and your briefings will cease. We will delete cached copies of Your Data within 90 days. You may request an export of your historical briefings within 30 days of termination.

20. Limitation of liability

To the maximum extent permitted by law:

Our total liability to you for any claims arising from or related to our services is limited to the total amount you have paid to Briefed Intelligence in the 12 months preceding the claim.
We are not liable for any business decisions you make based on our briefings, nor for any indirect, consequential, or incidental losses arising from the use of our services.
We are not liable for losses arising from inaccurate data provided by your connected platforms, downtime of third-party services, or your failure to act on recommendations.
Nothing in these terms excludes or limits any rights you have under the Australian Consumer Law that cannot be excluded or limited by contract.

21. Indemnification

You agree to indemnify and hold harmless Briefed Intelligence Pty Ltd, its directors, employees, and agents from any claims, losses, or damages arising from:

Your breach of these Terms.
Your failure to obtain proper authority to share data with Briefed (including employee data).
Your failure to inform staff that their data is being processed by Briefed.
Any third-party claims arising from your use of the Service or your briefings.

22. Force majeure

Neither party will be liable for delays or failures in performance resulting from causes beyond its reasonable control, including natural disasters, pandemics, government actions, internet or infrastructure outages, or failures of third-party services on which the Service depends.

23. Dispute resolution

If a dispute arises out of or relates to these Terms, the parties agree to first attempt to resolve the dispute through good faith negotiation. If the dispute cannot be resolved within 30 days, either party may refer the dispute to mediation administered by the Resolution Institute (or its successor body) in Queensland, Australia.

If mediation does not resolve the dispute within 60 days of referral, either party may commence legal proceedings.

24. Changes to these terms

We may update these Terms of Service from time to time. If we make material changes, we will notify you by email at least 30 days before the changes take effect. Continued use of our services after changes take effect constitutes acceptance of the updated terms.

Non-material changes (such as formatting or clarifications that do not affect your rights) may be made without notice.

25. Governing law

These terms are governed by the laws of Queensland, Australia. Any disputes arising from these terms or our services will be subject to the exclusive jurisdiction of the courts of Queensland.

26. Contact us

If you have any questions about these Terms of Service, contact us at:

Briefed Intelligence Pty Ltd
Gold Coast, Queensland, Australia
Email: hello@briefedhq.au
Web: briefedhq.au